Retail Media Account Manager (Amazon & TikTok Shop)
About the position We are seeking a Retail Media Account Manager to join our growing team! This role is ideal for a junior to mid-level account manager with hands-on experience in Amazon marketing and a strong understanding of TikTok Shop (TTS). The ideal candidate will have experience managing client accounts, executing marketplace advertising strategies, and driving performance. This position is designed to help bring in valuable expertise in TikTok Shop, ensuring we have dedicated support for that growing part of the business. Responsibilities • Amazon & TikTok Shop Strategy: Develop, execute, and optimize advertising strategies across Amazon (search, display, OTT) and TikTok Shop to drive client success. • Campaign Execution & Optimization: Manage and analyze performance across both platforms, ensuring campaigns align with client goals and marketplace best practices. • Performance Analysis: Utilize internal and client-side analytics tools to track KPIs, provide insights, and make data-driven recommendations for optimization. • Client Communication: Act as the day-to-day contact for clients, providing performance updates, answering strategic questions, and leading discussions on campaign adjustments. • Promotional Planning: Assist in planning and executing campaigns around key events such as Amazon Prime Day, Cyber Monday, and major TikTok Shop promotional periods. • Marketplace Management: Maintain product detail pages, monitor inventory forecasts, and ensure seamless operations across Amazon Vendor/Seller Central and TikTok Shop Seller Center. • Cross-Functional Collaboration: Work with internal teams to enhance strategies, implement A/B testing, and drive continuous performance improvements. • Account Audits & New Business Support: Assist senior team members in pitching new clients, conducting account audits, and identifying growth opportunities. Requirements • 1-2 years of experience in Amazon Marketing Services (AMS) or a similar marketplace environment (Vendor Central/Seller Central). • Experience managing or working on TikTok Shop (TTS)—understanding platform nuances, best practices, and campaign execution. • Strong analytical skills with the ability to interpret performance data and optimize campaigns accordingly. • Proficiency in Microsoft Excel (pivot tables, chart building, data analysis). • Ability to work independently, manage multiple priorities in a fast-paced environment, and proactively troubleshoot issues. • Excellent verbal and written communication skills for client-facing discussions and internal collaboration. Nice-to-haves • Experience managing additional marketplaces like Walmart or eBay. • Familiarity with promotional strategies around large-scale event windows like Prime Day, Black Friday, and TikTok Shop flash sales. • Experience mentoring or guiding junior team members is a plus. Benefits • Unlimited vacation policy • Monthly Phone Stipend • Comprehensive Medical, Dental, and Vision insurance options • 401(K) plan with matching • Dog friendly office • Hybrid work opportunity • Professional Development Program • Bonus Perk - Weekly Seamless allowance • Base salary based on education, experience, and skills level ($62,400-$172,700) Apply tot his job